Lead Alchemy makes form capture, lead management, email notifications, XML output of lead and tracking data, and search engine integration a breeze for marketers to implement.

Lead Alchemy provides marketers and advertisers with the ability to manage Search Engine Marketing campaigns, and easily manage the post-click user experience so you can generate more leads at a lower cost per lead.

The missing piece of the puzzle for search engine marketers has always been the elusive landing page. Lead Alchemy makes it easy for an online marketer to implement what has been a complex and highly technical process up until now (and has therefore remained out of reach for most marketers) so they can take control of the end-to-end components of the traffic generated from their online advertising efforts.

By allowing you to harness the power of click-stream tracking, split testing, on-the-fly template creation and dynamic keyword injection on your own website, you can begin to manage higher quality leads on a larger scale, all within your existing brand.

Lead Alchemy clients can focus on post-click activity by:

• A/B/C testing landing pages
• Easily changing the copy on a landing page
• Modifying the design on a landing page
• Tracking campaign performance
• Determining which search keywords are converting the best
• Capturing leads via flexible web form fields that you decide which are important to your business
• Managing leads via a Lead Manager tool
• Syndicating lead data via an XML feed
• Sending email notifications to you when you receive a new lead
• Importing lead data into Salesforce.com, if you are a Salesforce.com user